Bimbo Bakeries USA, the largest baking company in the United States, announced recently that it is committing to 100% sustainable packaging for its entire product portfolio by 2025. Through this commitment, the plastic bags, individual wrappers and cardboard boxes for more than 21 brands of bread, buns, bagels, English muffins, sweet baked goods and snacks will be recyclable, reusable, or compostable by 2025. Bimbo Bakeries USA is the first commercial baking company in the U.S. to make this commitment.
“We take our responsibility to protect our planet very seriously,” said Fred Penny, President, Bimbo Bakeries USA. “For years, we have taken steps to reduce the plastic used in our packaging and we are now committing to ensuring that packaging we have in the market does not make it to landfill or our oceans.”
This sustainable packaging pledge is part of a greater global commitment by Grupo Bimbo, the company of which Bimbo Bakeries USA is a part. During last year’s RE100, Grupo Bimbo – the world’s largest baking company with operations in 32 countries – committed to sustainable packaging across its entire portfolio around the globe by 2025.
“To make immediate progress in this commitment, we are expanding our partnership with TerraCycle to make all bread, bun, bagel and English muffin packaging easily recyclable starting January 1, 2020,” said Penny. “We have already diverted more than 5 million Little Bites pouches from landfill through TerraCycle and look forward to including the rest of our portfolio in this important program.”
TerraCycle is an innovator that prides itself on recycling items not typically collected in municipal pickup of plastics, glass and paper – this includes most commercial bread packaging, which is currently recyclable as a “4.”
The recycling experts at TerraCycle are committed to their mission of eliminating waste and work with leading consumer product companies like Bimbo Bakeries USA, to recycle products and packaging and prevent it from being landfilled or incinerated. Through the TerraCycle program, individuals can save their Bimbo Bakeries USA product packaging, print out a free shipping label and send it to be recycled. For every shipment of packaging waste sent to TerraCycle, collectors earn points that can be used for charity gifts or converted to cash and donated to the non-profit, school or charitable organization of their choice.
Sustainability is built into Bimbo Bakeries USA’s Purpose – to build a sustainable, highly productive, and deeply humane company. Notable initiatives include:
“For more than a decade, we have been executing a strategy internally and with suppliers to reduce our waste and resource consumption, recycle and find innovative ways to accelerate our sustainable practices,” said Penny. “Announcing our commitment to 100% sustainable packaging by 2025 on National Recycling Day is one more critical action.”